30/03/2012 - Cina leader online entro fine 2015
La Repubblica Popolare supererà gli USA con oltre 370 miliardi di dollari di acquisti[...]
Monica D'Ascenzo
Il Sole 24 Ore
Il Sole 24 Ore
Tapping China’s luxury-goods market
By 2015, Chinese consumers will account for more than 20 percent of the global luxury market. How is their behavior evolving?
01/04/2011
Yuval Atsmon, Vinay Dixit, Cathy Wu
McKinsey Quarterly
Yuval Atsmon, Vinay Dixit, Cathy Wu
McKinsey Quarterly
China will account for about 20 percent, or 180 billion renminbi ($27 billion), of global luxury sales in 2015, according to new McKinsey research. Even during the global recession in 2009, sales of luxury goods in the mainland rose by 16 percent, to about 64 billion renminbi—down from the 20 percent growth of previous years but far better than the performance of many other major luxury markets. To get a better idea of the dynamics, McKinsey surveyed more than 1,500 luxury consumers in 17 Chinese cities in spring 2010. Three findings stood out.
Contributi affini
01/01/2012 - Debt and deleveraging: Uneven progress on the path to growth
Reducing debt in mature economies continues to be a long and slow process. But lessons[...]
Charles Roxburgh, Susan Lund, Toos Daruvala,[...]
McKinsey Global Institute
McKinsey Global Institute
03/01/2011 - Il made in Italy scopre sei mete oltre Cina e India
LE SFIDE PER LE IMPRESE - Paesi emergenti
Micaela Cappellini
Il Sole 24 Ore
Il Sole 24 Ore