How are consumers feeling about their finances?
In many countries, consumer sentiment has improved since 2015. Consumers have become more bullish about their ability to spend.
Le sfide future per il grocery retail tradizionale
Per McKinsey il rapporto con il consumatore si baserà sempre più su concetti di fidelizzazione innovativi.
Come cambia il food retail
Innovazione, distintività e professionalità: gli ingredienti per il successo nel grocery.
Lions (still) on the move: Growth in Africa’s consumer sector
Africa remains a high-potential region, but growth is concentrated in a few markets and income segments. To win, companies need a tailored, data-driven approach.
I margini secondo McKinsey
La conoscenza del comportamento di acquisto dei clienti costituisce la base per poter mettere in pratica strategie di prezzo che consentano di recuperare margini di guadagno.
L'esperienza è il driver del retailing futuro
Secondo studi di McKinsey, il punto di vendita evolve con una logica darwiniana spinta dalle tecnologie. Una store wars già cominciata.
The quest for quality in fresh-food retailing
In fresh foods, quality is critical—but hard to define and measure. Here’s how retailers can make the quality investments that yield the highest returns.
Western Europe’s consumer-goods industry in 2030
To succeed in the next 15 years, manufacturers will need to stretch their operating models in new directions.
Chinese consumers: Revisiting our predictions
As their incomes rise, Chinese consumers are trading up and going beyond necessities.
How big data will revolutionize the global food chain
Advanced analytics opens vast untapped potential for farmers, investors, and emerging economies to reduce the cost of goods sold.
Using buzz analytics to gain a product and marketing edge
By capturing and analyzing social-media conversations, companies can improve their offerings and margins.
The ‘how’ of transformation
In the consumer sector and in many other industries, transformation programs often fail. Creating a “performance infrastructure” can help ensure that yours won’t.
Rethinking the rules of reorganization
Play favorites. Ask for bad ideas. Skip meetings. Here’s some unconventional advice on how consumer companies can get the most out of an organizational redesign.
Saving, scrimping, and ...splurging? New insights into consumer behavior
Our global survey of more than 22,000 consumers highlights recent shifts in buying behaviors, which have important implications for retailers and packaged-goods companies alike.
Largo consumo online nel 2020 a quota 10%
Secondo McKinsey la crescita dell'eCommerce incrementerà i consumi grazie alla maggiore efficienza.
The consumer sector in 2030: Trends and questions to consider
In light of dramatic changes in the consumer landscape, how can retail and packaged-goods executives prepare for the future?
The digital future of consumer-packaged-goods companies
CPG players are at an e-commerce tipping point. Here’s how they can succeed.